Tag Archives: retail

Home Delivery

So here’s an Only in Thailand story. Busy buying everything from kitchen supplies to bedding while we anxiously await the arrival of our stuff that we shipped form Malaysia, we found ourselves in the one of the city’s excellent shopping malls the other day. Did I mention that malls in Chiang Mai aren’t like Penang? There’s actually people in them all day. And not just one group of people like the Hokkien Chinese of Penang that own all the luxury cars, live in the million dollar condos and have all the money. Despite being statistically lower on the development scale, Thailand somehow manages to act more like California. Consumerism is plainly visible and my favorite local food court at Central Airport Mall teems with Thai people eating deliciously local dishes from duck noodle soup to Khao Soy (spicy Northern Thai soup) pretty much as soon as they open the doors. Unlike Penang, there’s a cornucopia of western stores with brand names all westerners know and sizes that fit. Granted I had to buy an extra-large pair of running shorts which initially made me feel very out of shape but at least the Nike store carries dozens of styles at very affordable prices.

A typical Chiang Mai mega store

Anyway, as we strolled through the floors we came across a book store called B2S. Looking more like Chapters or Barnes & Noble than a Southeast Asian chain, they also have a separate chain called Asiabooks that’s prominently located near the entrance. Ironically, that store features all English language books while they relegate Thai books to the back of the store somewhere. Practicing my Thai numbers with the young English-speaking cashier that firmly understood the need for multi language skills in today’s globalized world, we noticed some computer chairs displayed in the middle of the store that looked comfortable. Having searched already at Baan and Beyond, Home Pro, and a few of the other mega superstores that make life in Thailand often feel like suburban North America with Thai signage, we’d tabled the idea because there were more choices than my brain was ready for at prices from dirt cheap to unreasonable. But the large sale sign readHa Ha Ha Ha” (Ha is the number 5 in Thai and the expression “5555” is one of the most common responses on social media from westerners that think it’s hipper than saying “lol”). Doing quick mental math, it seemed like we’d found yet another amazing consumer steal. (On our exploratory trip we scored a brand new 47 inch Samsung HDTV for on sale for about $325 USD). Coming in at $165 based on the rate we bought our Thai Baht for, Serta (the mattress company) manufactured the leather swivel chair and it felt as nice as a quality mattress.

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